Moz started as an SEO consultation company in 2004 and has delivered experience to their community and subscribers every since. As of 2010, the company has shifted more toward internet marketing software. Moz offers many tools on its SEO Toolbox page. Some tools are listed below:

–       Term Extractor- this shows the importance of phrases or words and what HTML the keywords show up in

–       There is a tool to determine the relevance of the page which is based on sampling.

–       Moztrust- compares how trust worthy the website is

–       MazRank – this is an alternative to Google PageRank

–       There is a tool which allows you to research popular search trends

–       They also have a community site, YOUmoz.

–       SEO Toolbar – SEO audit