Microsoft is an American multinational software corporation that develops manufactures, supports, and licenses services and products related to computing. Founded by Bill Gates and Paul Allen in 1974, Microsoft is the world’s largest software maker and most valuable company. Microsoft is market dominant in PC operating and office suite markets. It also produces software for servers and desktops and is active with internet search (Bing), the video game industry, mobile phones, and digital services market. In 2010 Yahoo and Microsoft formed a partnership which game Microsoft power over Yahoo search marketing ads. Now both accounts are run through Bing ads. The ads are powered by Bing ads and run through Microsoft software interface but displayed on Yahoo.